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Financial Services:
Pioneer Investments Capitalizes on BlackBerry & Pyxis Mobile CRM Access
Business Challenge: To offer mobile CRM access to its sales teams, Pioneer Investments wanted a solution that would gain immediate user acceptance and prove useful in the field.
Solution: The BlackBerry Enterprise Solution combined with Pyxis Mobile's mWholesaler was chosen by a test group. The choice was made based on the user-friendly features of both the BlackBerry device and the mWholesaler application.
Putnam Investments Switches to BlackBerry for Mobile CRM Functionality
Business Challenge: Putnam Investments was already using mWholesaler by Pyxis Mobile - a wireless CRM application for financial services - in a connected synch fashion. But both users and IT managers were unhappy with their existing devices.
Solution: A pilot project included deploying mWholesaler on BlackBerry devices. The BlackBerry Enterprise Solution, equipped with Mobile Data Service (MDS), was used to connect proven BlackBerry "push" technology to their Siebel database.